/project \ai_writer

AI that writes like a professional

Brand-trained writing system

I've built AI writers that write better than I can. It needs knowledge of good writing, brand positioning, messaging and some discipline.

\ Fox Advantage
\ 2024–present
/the_process

Before it writes a word

01
Strategic foundation
Every piece of writing starts with three questions, and the system won’t skip any of them. Who’s the audience, what’s the core message, and where will this thing actually live.
02
Raw materials
It doesn’t invent. It works from what we give it, whether that’s data, customer quotes, product specs or last quarter’s results. No input, no output.
03
Gap analysis
Before writing begins, it flags what’s missing. If there’s a case study with no customer quote, or an ad with no proof point, it asks for one rather than making something up.
04
Verification
Every stat gets checked against the source materials. Every claim traced back. An audit report ships with the final copy, so we know nothing was fabricated.
/content_types

Six specialized frameworks

Case Studies
Builds from raw inputs and structures the narrative. Every result cited, nothing invented.
Advertising
Balances brand building and sales activation, grounded in attention science and creative strategy.
Email Marketing
Subject line formulas, psychological triggers, sequence architecture. Every send has a reason behind it.
Thought Leadership
Data-led positioning for B2B audiences who can smell fluff a mile away.
Compliance Review
Cross-checks copy against regulatory and brand guidelines before anything goes live.
Data Verification
Audit report on every piece. Every stat traced to source, zero fabrication.
/the_difference

Rigor first, creation second

The gap between AI writing and professional writing isn't creativity. It's credibility. Every framework in this system teaches the model why something works, not just what to write. The advertising framework understands attention decay. The email framework knows why curiosity gaps outperform benefit statements. The case study framework knows that a reader's objection matters more than the client's achievement.

“Professional copywriters don't start with a blank page. They start with a brief, a brand guide, and a stack of source material. That's exactly what this system does.”

4
Verification checks
Before any copy ships
6
Specialized frameworks
Each with its own playbook
0
Fabricated claims
Every stat traced to source
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