Product · Bundle

Campaign Manager

The Campaign Manager runs your whole marketing operation as one. It plans the campaigns, makes the work, runs every channel, and watches the budget. You see all of it in one place and approve what goes out.

What makes it more than a dashboard is that it refers to your source of truth before it does anything: your positioning, your messaging framework, your tone, and the metrics that matter. So every plan it proposes is grounded in your own strategy, not a generic template. Where your strategy has a gap, it asks rather than guessing. It does not make up a brief. That is the marketer in the machine.

We build it around your brand, configure it for your channels, and hand it over. You run the approval; it runs everything else.

Live Campaign Manager Illustrative, not a real client
Your campaign manager, right now Waiting on your go

I've planned the summer demo push, written the LinkedIn sequence and drafted the newsletter. Nothing has sent yet. Approve the LinkedIn outreach and I'll start sending, a few a day, and follow up everyone who replies.

Build list Sort by channel Write messages Your approval Send Track
Next - the moment you approve

I load the LinkedIn sequence at 40 invites a day and send the email batch. First replies usually land in 3 days.

Then

I follow up everyone who accepts or replies and route qualified conversations to you.

£200k
Revenue won
40
Leads in
300
Connections
80
Replies
£10k ad spend this quarter. £200k won to date, £320k weighted pipeline open.
Active campaigns & timeline
May
Jun
Jul
Aug
Sep
Today
Summer Demo Push
LinkedIn and email outreach running. Display campaign ready for August on your go.
LinkedIn outreach
15 May - 15 Aug · Live
Email outreach
1 Jun - 31 Jul · Live
Display ads
1 Aug - 30 Sep · Awaiting your go
Q3 Thought Leadership
Newsletter and radio running. Social posts live for the full quarter.
Newsletter
15 Jun - 15 Sep · Live
Social posts
1 May - 30 Sep · Live
Radio
1 Jul - 31 Aug · Live
Always-On Direct Mail
Spring send finished. Autumn wave planned from August.
Direct mail (spring)
1 May - 30 Jun · Finished
Direct mail (autumn)
1 Aug - 30 Sep · Planned
LinkedIn outreach
1 Jun - 30 Sep · Live
Radio
Newstalk
LinkedIn
outreach
Email
Smartlead
Social posts
organic
Newsletter
Substack
Direct mail
seasonal
Display ads
programmatic
Website
pages

Want the Campaign Manager built for you?

We build it around your brand, your strategy, and your active channels, then hand it over. You run the approvals; it runs everything else. Or talk it through with Paul first.

isa
Hi, I'm Isa. This is the Campaign Manager: your whole marketing operation as one always-on system. It plans campaigns, makes the work, runs every channel, and watches the budget. Nothing sends or spends without your yes. Want to talk to Paul about building it for you? Grab thirty minutes here.